What is it costing you to hire the wrong sales professional? Include in your calculation hiring costs, sales ramp-up and training costs, the cost of sales that were lost by the sales professional, poor customer relationships and their salary, benefits and expenses paid.
On average the cost of each failed sales professional is estimated to be about 2.5 to 3 times his or her annual salary.
When it comes to assessing employees and potential employees, most managers are good at identifying the outward appearances and developed behaviors. However, few managers are good at understanding the inherent capabilities that make their best sales professionals the best, and then hiring the candidates whose inherent capabilities match those of their best sales professional.
| Outward Appearances | The Developed Behaviors | The Inherent Behaviors |
| Education Intelligence Image |
Integrity Interpersonal Skills Self-Confidence |
High Dominance (can close) Extroversion Pace and Conformity |
We can assist you in lowering sales ineffectiveness costs and poor hire costs by assisting you in understanding the way people are hardwired. We will provide you with a profiling process that will demonstrate the inherent behaviors that make your great sales professionals great and why your less successful people are not capable of excelling in the sales role with your company.

